JW Marriott
Stay Rested. Stay Mindful. Stay Centered. Stay Sharp. Stay Dreamy. Stay Relaxed. Stay Human. Stay Nourished. Stay in the Moment. Stay in the Marriott. We had to create a bunch of lines for the Global audience to set up the Luxury & Wellness Hotel to do Mr. JW Marriott proud. Some beauties were Stay in The Moment (awarded), This Must Be The Place. And Destination Happiness. But a sweet line to me had long legs, The Art of Wellfulness. Which became the Art of Mindfulness. I like it. A lot. And if we were brave enough, the whole campaign shot in black and white would look incredible.