Radiator wetsuits have the technology to keep you warmer when surfing or diving.
This launch campaign illustrates the four layers that make up a Radiator wetsuit, with a random item thrown in to communicate warmth.
Justin Lee Williams' unreal art made it all work well, in turn grabbing a Gold at the London International Awards for Illustration.
![](https://cdn.myportfolio.com/2d67b0f8b6a019536b8b470d387a2405/9053ee100f1be7808bea7365_rw_3840.jpg?h=963cc7237a7cacd0603453ca28b21c77)
![](https://cdn.myportfolio.com/2d67b0f8b6a019536b8b470d387a2405/daf858245de5322200886ae4_rw_3840.jpg?h=0d2fe0d14f4094f13cbacde926d056d8)
![](https://cdn.myportfolio.com/2d67b0f8b6a019536b8b470d387a2405/d58f5e280a268fcbe7f2ca68_rw_3840.jpg?h=ab7af258f9b32dc6e7193b3199437cfc)
![](https://cdn.myportfolio.com/2d67b0f8b6a019536b8b470d387a2405/792315ddca31c51541bcc7ea_rw_1920.jpg?h=e69cf95e6aa2b13c1fba2c7179bcd3e2)
![](https://cdn.myportfolio.com/2d67b0f8b6a019536b8b470d387a2405/e86d33e67f8cc49056581a50_rw_1920.jpg?h=d7eb905adc13e1704590ed9bbcf29a9f)
![](https://cdn.myportfolio.com/2d67b0f8b6a019536b8b470d387a2405/9e6e6dcfa45cc197a13fb8ce_rw_1920.jpg?h=a97e736f76e4c539e78794cd4526c713)
Concept sketches:
![](https://cdn.myportfolio.com/2d67b0f8b6a019536b8b470d387a2405/a99e1ab774ca4640677057ff_rw_1920.jpg?h=161ce1de8f71c2da718d515142fddb56)
![](https://cdn.myportfolio.com/2d67b0f8b6a019536b8b470d387a2405/13572ab855e4b0cf032b8141_rw_1920.jpg?h=f01bb01af2680cc04289d10cbdee33de)
![](https://cdn.myportfolio.com/2d67b0f8b6a019536b8b470d387a2405/62787d32a10dd40b395fcf60_rw_1920.jpg?h=c682e46ba86daec318d25161b0d360d9)